Definition of UX Testing and Optimisation Offers by Hob by Horse
UX testing replays visits to your online shop from the user's perspective. We evaluate with an unbiased view as theoretical outsiders: how fast the website loads, which action options we can use at what speed, and in what sensible ratio the page layout and dynamic page elements are placed in relation to each other. In the best case, we find weaknesses that we can fix immediately.
Specifying UX Testing for Industries
Groups for UX testing come from the food industry, wholesale and automotive industry, or fashion and lifestyle. The expectations and reactions of service providers from the insurance, real estate and tourism sectors are also exciting. On a small scale, the effort of tests is also worthwhile for business models in all craft sectors, with artists and art dealers, as well as authorities and institutions from politics, science, research and development.
UX Testing by Hob by Horse According to Target Groups
UX testing assumes a certain familiar behaviour from B2B target groups when using online shops. Where these test groups stumble over hurdles, you can efficiently improve. B2C additionally involves dependence on short-term or emerging longer-term trends. Every constellation of digital commerce can be assembled with this tool to optimise shopping experiences for your target group. Would you like to use UX testing to determine the current functionality of your online shop? Arrange a consultation appointment with Hob by Horse by email or telephone!